The Shop Owner's Blueprint
With Melissa 'Birdie' Patterson of Bird's iSocial - January 13, 2026
Every strong shop is built on a blueprint. Not a guess, not a streak of luck, but a clear understanding of what the business needs at each stage of growth. The Shop Growth Blueprint is a one hour webinar created for owners who want more clarity, more control, and more confidence moving into the new year. In this class, we walk through the real evolution of a shop. The early survival stage. The messy middle where systems and communication start to matter. The maturity stage where leadership, delegation, and culture either lift the business forward or quietly hold it back. At every point in the journey, we explore the habits, decisions, and support networks that help a shop grow stronger. You will learn what your shop needs now, how to reduce overwhelm with clearer structure, and which actions create the biggest results with the least friction. This class blends practical tools with the human side of owning a shop so you can step into the new year grounded and focused. If you are ready for a simpler, steadier way to run your business, this blueprint is your starting point.
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Networking Unlocked
With Jeffrey Nott of 1 Week, 1 Thing - February 10, 2026
Part of your marketing for your business should be networking. Yes, networking, getting out in the community and meeting people. The most successful shop owners do so. But one should have a plan. In this workshop you will learn the key things that a successful networker uses to be memorable and increase business. Your presenter, Jeffrey Nott, is considered by his peers as one of the top networkers and connectors around. Jeffrey will be sharing his tips and tricks so you too can become a star networker yourself!
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Talent Tactics:
Interviewing and Hiring for Today’s Workforce
With Sara Fraser of Auto Ignite Managemen - March 10, 2026
In today's dynamic job market, standing out in your hiring efforts is crucial for success. This course equips you with the skills to excel in recruitment by understanding modern workforce expectations, crafting compelling job ads, and mastering strategic interviewing techniques. Learn to effectively attract and retain top talent, ensuring your organization thrives in a competitive landscape.
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Shift Happens:
Transforming Sales, Leadership & Communication
With Melissa 'Birdie' Patterson of Bird's iSocial - April 14, 2026
Shop life doesn’t come with a script. Every day, you’re improvising with customers, teammates, and curveballs that weren’t on the schedule. In this high-energy, story-driven webinar, Melissa “Birdie” Patterson brings her live workshop Shift Happens to the screen - showing you how the lessons of improv can make you a stronger communicator, leader, and problem-solver right where you are. You’ll see how small shifts in listening, tone, and curiosity can turn pressure moments into connection points. Through real shop stories, quick demonstrations, and laughter you can feel even through a screen, Birdie helps you find your voice under stress and your calm in the chaos. This isn’t theory or entertainment - it’s real, practical training for real-world conversations. You’ll leave with tools to build trust faster, handle conflict with confidence, and lead your team with more humor and heart - because shift happens, but leadership is how you drive through it.
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14 APR AT 11 AM PST - 12 MST - 1 CST - 2 EST on Zoom
The Human Engine:
Why People Power the Performance of Your Shop
With Melissa 'Birdie' Patterson of Bird's iSocial - May 12, 2026
If you haven’t figured out how to lead your team differently or improve communication inside your shop, you’re not behind. You’re right on time. You’ve learned people by working with them in real conditions. What you haven’t been given is a clear framework for why certain moments feel more challenging than others. This seminar offers that clarity without criticism.
Together, we’ll look at your shop through the lens of practical psychology so you can understand what’s happening under the surface: how emotions spread, how stress shapes communication, and why certain behaviors repeat. You’ll see the patterns, the pressure points, and the human systems that drive performance. By the end, you’ll have a clearer picture of what your team needs, a more confident approach to communication, and simple tools you can use right away to strengthen culture and reduce stress. This hour isn’t about working harder. It’s about leading with clarity and building a workplace where people and performance can thrive.
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12 MAY AT 11 AM PST - 12 MST - 1 CST - 2 EST on Zoom
What I learned about success in raising an Olympic Athlete
With Jeffrey Nott of 1 Week, 1 Thing - June 9, 2026
Getting to be a successful athlete is much like running a business. It is not only discipline and hard work, but one must have other things in place to be successful. In this workshop you will learn the tools athletes use to compete at the highest level and how to apply them to your business. You can win gold if you follow the program. Jeffrey will be sharing his experiences of working with his daughter who competed at the 2008 Beijing Olympics.
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9 JUN AT 11 AM PST - 12 MST - 1 CST - 2 EST on Zoom
The Mid-Year Tune-Up:
Finding Your Spark When Your Gears Feel Stuck
With Melissa 'Birdie' Patterson of Bird's iSocial - July 14, 2026
By mid-year, even the best shops can hit neutral. The goals that felt exciting in January start to fade, the team’s energy dips, and everyone’s just trying to make it through the week. It’s not burnout - it’s a slump. In this energizing one-hour webinar, Melissa “Birdie” Patterson brings her signature mix of humor, heart, and shop-tested strategy to help you shift gears and reignite your drive. You’ll learn how to reconnect your team to their purpose, reset your focus, and bring some fun back into the daily grind. This isn’t just a pep talk - it’s a tune-up for your leadership, mindset, and message. You’ll leave with practical tools to refresh your energy, re-engage your crew, and finish the year with clarity and confidence - because sometimes, momentum just needs a little spark.
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14 JUL AT 11 AM PST - 12 MST - 1 CST - 2 EST on Zoom
More Than Numbers:
The Emotional Risks Lurking in Every Business Decision.
With Natalie Paris & Christine West - August 11, 2026
Discover 3 ways to strengthen your culture and boost profit with alignment that lasts. Designed for automotive business owner who desire to lead a shop people want to work for and customers want to come back to.
Natalie Paris - Founder of Three Rivers Bookkeeping: She combines deep financial expertise with a strategic mindset to help small business owners—especially in the aftermarket auto world - achieve growth and peace of mind. Natalie is more than just a bookkeeper, she is a partner in your success, building clear financial roadmaps that align business goals with the lifestyle you set out to create.
Christine West - People Strategist and Founder of The Business MD: She’s a powerhouse in emotional intelligence, human behavior, and communication. She helps business owners break free from unconscious dynamics that create limitations, communicate with clarity to get buy-in with their words, and set unshakable boundaries - so they can build a thriving businesses without guilt, inner conflict, or emotional exhaustion. Her approach is bold, insightful, and results-driven, turning inner roadblocks into opportunities for growth.
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11 AUG AT 11 AM PST - 12 MST - 1 CST - 2 EST on Zoom
Reclaiming Our Potential:
How Curiosity Unlocks Growth, Leadership, and Connection
With Roger Bland - September 8, 2026
In today’s fast-paced world, we’re surrounded by information—but starved for curiosity. In business, leadership, and even personal relationships, we’ve become quicker to defend our point of view than to e
